We’re Not Just A Pay-Per-Click Agency in Dublin…
We’re A PPC Powerhouse!
Let’s get straight to the point: if you’re not using Google Ads, Google Shopping and/or Bing Ads, you’re leaving valuable opportunities on the table. Don’t worry—our team of specialists is here to help SMBs thrive in the digital space with our top-tier PPC services.
PPC Advertising for Businesses That Want Bigger Results
At HOT IRON Digital, our Pay-Per-Click (PPC) management services are designed to help your business show up when it matters most — right at the moment your ideal customer is searching for your product or service.
We go beyond basic clicks. Our PPC strategies focus on high-converting traffic, increased sales, and qualified lead generation. Whether it’s through Google Ads, Shopping Ads, or custom-built landing pages, our team uses a performance-first approach to ensure every euro of ad spend works harder for your business.
ROI-Focused PPC Campaigns
Our specialist PPC team doesn’t just drive traffic — we monitor user behaviour, refine campaigns, and optimise ad copy, product feeds, and landing pages.
Expert PPC Services for SMEs
We specialise in Pay-Per-Click advertising for small and medium businesses. Whether you’re launching your first Google Ads campaign or scaling existing paid search efforts.
Engaged, Ready-to-Buy Audience
Connect with users actively searching for products and services like yours. Our targeted ad strategies put your business in front of high-intent customers ready to take action.
Dublin’s PPC Advertising Agency for Real Business Growth
At HOT IRON Digital, we create targeted Google Ads campaigns that align with your business goals and drive results. By mapping the conversion funnel and pairing audience insights with tailored messaging, we deliver PPC campaigns that perform.
We prioritise efficient budget use — no wasted clicks, just optimised ads that improve your cost-per-click (CPC) and return on ad spend (ROAS).
From expanding your audience with Search Ads to winning back leads through dynamic remarketing, we guide customers through every step of the sales journey.
Why Choose HOT IRON Digital as Your PPC Marketing Partner?
With so many Google Ads agencies out there, what makes HOT IRON Digital the trusted choice for growing businesses? Here’s what sets us apart:
Results-Focused PPC Agency
Personalised Campaign Management
Fast, Reliable Support
Invested in Your Growth
How We Help Small Businesses Succeed
Services That Drive Results
Customized Campaigns
Your business is unique, so your advertising should be too. We’ll craft personalized campaigns that align with your audience, goals, and budget.
Faster Results
Our experts plan, create, and launch campaigns quickly and effectively. Save time while we focus on driving the results you need.
Advanced Tools & Skills
Gain access to cutting-edge digital marketing tools and trained professionals without the cost of maintaining an in-house team.
Our Services
Designed To Grow Your Business
As a specialist PPC agency, HOT IRON Digital focuses on reducing wasted ad spend and reaching high-intent audiences through targeted Google Ads campaigns.
We start by reviewing your current paid search setup and analysing your target market to craft ads with the right keywords, messaging, and creative that drive results.
Once live, we continuously optimise your campaigns — improving Quality Scores, lowering costs, and increasing conversions. We also build conversion-focused landing pages to support your ads and maximise performance.
Google Shopping is a powerful tool for eCommerce businesses, placing your products in front of users who are actively searching on the world’s largest search engine.
Unlike standard search ads, Google Shopping ads display eye-catching product images, prices, and details — helping you attract high-intent traffic that’s ready to buy.
At HOT IRON Digital, we optimise every campaign through detailed keyword research, product feed setup, and ongoing performance tweaks to maximise visibility and sales.
Looking to expand beyond Google? Bing Ads offer a cost-effective way to reach a unique audience across Microsoft’s search network.
At HOT IRON Digital, we audit existing performance, conduct in-depth keyword research, and build highly targeted campaigns to maximise your ad spend.
We tailor every ad based on audience insights and platform strengths — from Bing Search Ads to Bing Shopping — ensuring your message connects with the right users at the right time.
Our Pricing Promise
Packages to suit every small business.
HOT IRON Digital has taken the mystery out of agency fees with our clear breakdowns and purpose-built packages to suit all businesses. If you’d like to discuss further or need something a little more flexible, book a call with us!
Trial | Trial | Starter | Advanced | Elite | Ultimate |
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Included Hours | 10 | 15 | 30 | 45 | 75 |
Term | 1 Month + €250 for AdSpend | 3 Months | 6 Months | 6 Months | 6 Months |
Team Member | Account Executive | Account Executive | Account Manager | Account Manager | Account Manager |
Audience Research | |||||
Creatives | |||||
Campaign Setup | |||||
Management & Optimisation | |||||
Conversion Rate Optimisation | |||||
Google Analytics Tracking | |||||
Monthly Reports | |||||
Bespoke Report Dashboard | |||||
Consultancy | |||||
Meetings | Fortnightly | Fortnightly | Fortnightly | Weekly | Weekly |
Setup | 12 - 14 Days | 12 - 14 Days | 10 - 12 Days | 10 - 12 Days | 10 - 12 Days |
We will be able to advise on the best package for your business during your initial 30 minute consultation.
Rolling Monthly Agreement Available / Package Excludes Any Advertising Spend.
Pricing
Packages to suit every small business.
HOT IRON Digital has taken the mystery out of agency fees with our clear breakdowns and purpose-built packages to suit all businesses. If you’d like to discuss further or need something a little more flexible, book a call with us!
Trial
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View Details
Included Hours - 10
Term - 1 Month + €250 for Ad Spend
Account Executive
Audience Research
Creatives
Meetings: Fornightly
Setup: 10-12 Days
Starter
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View Details
Included Hours - 15
Term - 3 Months
Account Executive
Audience Research
Copywriting
Campaign Setup
Management & Optimisation
Google Analytics Tracking
Monthly Reports
Meetings: Fornightly
Setup: 10-12 Days
Advanced
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View Details
Included Hours - 30
Term - 3 Months
Account Executive
Audience Research
Copywriting
Campaign Setup
Management & Optimisation
Conversion Rate Optimisation
Google Analytics Tracking
Monthly Reports
Meetings: Fortnightly
Setup: 10-12 Days
Elite
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View Details
Included Hours - 45
Term - 6 Months
Account Executive
Audience Research
Copywriting
Campaign Setup
Management & Optimisation
Conversion Rate Optimisation
Google Analytics Tracking
Monthly Reports
Bespoke Report Dashboard
Meetings: Weekly
Setup-: 10-12 Days
Ultimate
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View Details
Included Hours - 75
Term - 6 Months
Account Executive
Audience Research
Copywriting
Campaign Setup
Management & Optimisation
Conversion Rate Optimisation
Google Analytics Tracking
Monthly Reports
Bespoke Report Dashboard
Consultancy
Meetings: Weekly
Setup: 10-12 Days
We will be able to advise on the best package for your business during your initial 30 minute consultation.
Rolling Monthly Agreement Available / Package Excludes Any Advertising Spend.
Ready To Dominate The Digital World?
"If you’re serious about taking your brand to the next level, then it’s time to partner with HOT IRON Digital. What are you waiting for? Let’s make some magic happen."
Frequently Asked Questions
We are the only agency that looks at ALL the big levers of your customer acquisition strategy, from before the click to after the click. This holistic framework (CAF) allows us to apply our proven process to diagnose, prescribe, implement and iterate solutions laid out in our comprehensive Strategic Growth Plan that address the root causes of underperforming acquisition strategies. With world-class subject matter experts behind Creative Lab, Traffic Harmony, and Conversion Architecture, you are getting the Mount Rushmore of customer acquisition talent to unlock your business potential.
We’ve gotten great results for businesses that are focused on lead gen, high-volume lead gen, high-ticket info businesses, and businesses that are a blend of both ecommerce and information/leadgen.
The best place to start is booking a call with us to see if we could be a good fit for each other. Next up would be to get our team to do a Strategic Growth Plan for your business which will identify the biggest levers that can unlock your business potential. Should we then agree to work with each other, we’d schedule an onboarding call(s) where you’d meet the team who’d be working with you to review and implement the strategic growth plan. We require a 120 day initial period of working with each other once we start – this is because it takes time, effort and patience to implement our game-changing strategie
Our fee schedule is based on the recommendations (prescriptions) made via the Strategic Growth Plan. This can be different for every customer because it really depends on your unique business’s needs. One important thing to note is that our fee schedule also decreases the more you scale your ad spend. No, we are not the cheapest agency on the market. Yes, we are worth every penny that we ask for!
This is a valid question that comes up again and again – and for good reason. One of the most complicated parts of advertising is having to spin up new creative on a whim. Luckily, here at Tier 11, we have a world-class copy and creative team that is here to whip up scripts, ad copy, videos, gifs, images, you name it, our creative team has it covered! And what’s even better, is we use proprietary systems to not only create, but to perpetually iterate creative and copy on your behalf. That way, you’ll never ‘run out’ of ideas or new creative.
With all of the new privacy updates & restrictions, issues with attribution, and limitations on tracking, this is often one of the most challenging parts of marketing. Being able to measure marketing impact is so crucial to your business’ success. Tier 11 has an entire Data Science Team dedicated to getting everything set up right the first time around. Our Data Science team closely monitors your accounts day in and day out to ensure when and if something goes wrong, we know ASAP and are able to promptly remedy the problem.
Here at HOT IRON, we work with a wide variety of businesses, and slightly larger businesses tend to see the strongest impact and value.
We pride ourselves on treating our customers just as we would our own team members.
When you choose to work with HOT IRON, you’ll not only have access to world class media buyers, art directors, conversion architects, and data scientists, but you’ll also gain access to your very own Account Manager who is responsible for YOUR SUCCESS. This is your go-to person that advocates FOR YOU in our company and ensures you’re happier than ever with our outputs.
Well believe it or not, you wouldn’t be alone! Most customers come into HOT IRON without funnels OR they come in with funnels that aren’t optimized or simply don’t work at all.
This is the reason we offer full funnel-building services in the form Customer Acquisition Formula or CAF.
This question will vary greatly on the type of business you have, the demand for your product/service in your field, and your willingness to test out new ideas and concepts. The clients who enjoy the most success with us are the ones that have a collaborative mindset, take ownership of things they need to, and play the long game.
Our Clients
We're proud to have worked with
Have a project in mind?
Book a call with our team!
Still thinking about it?
We’re still here to help! Get our free audit
“The Digital Marketing Mini Audit – Attract, Engage &
Convert”
Still thinking about it?
We’re still here to help! Get our free audit
“The Digital Marketing Mini Audit – Attract, Engage &
Convert”