The SME Digital Marketing Solution
Whatever the marketing challenge, we’re here to help you achieve your business marketing goals. As a leading Digital Marketing Agency in Dublin, we get your marketing Done-For-You. We’re a proactive, creative, and results-focused team.
Dublin's Leading SME Digital Marketing Agency
Where Digital Is Done Differently
Unlike other digital marketing agencies you’ll come across, we’re not hunting down giant corporations. We know who we want to work with; and it’s small businesses like yours.
Why? Because HOT IRON Digital was set up with the belief that small can also be mighty. You don’t need to have a €100k budget. With a dedicated extension of your team to hold your hand, the right strategy to generate results and consistently clear communication, we know this approach leads to success.
The secret behind our marketing magic is getting to know your business, understanding your audiences and what truly matters to you and your team. We’re more than just a marketing agency; our mission is to support you. No jargon, no guesswork, just smart decisions backed by data and expert insights.
What Drives Us.
Our core values...
Transparent
We believe that open, honest communication is at the heart of any successful partnership. Expect regular updates and detailed reports showing you the ins and outs of what we’ve been up to. You'll have a clear understanding of where your money goes, and if you don't understand the metrics, don't worry - we'll hold your hand.
Value Driven
Getting value for money is essential for any small business. We’re transparent about our pricing from the get-go so that you can make an informed decision about the package that works for you. Once you’re on board, our team makes sure your money works hard for you, no matter your budget. To avoid wasted ad spend, we provide expert advice on the best areas to spend your money. Plus, as a leading Digital Marketing Agency, we’re all about providing proactive, effective solutions that don’t break the bank.
Flexible
The digital landscape is evolving all the time and so are we. In such an ever-changing industry, sticking to the rule book doesn’t get you too far. Every client relationship we have is unique and evolves as their business grows. That is the kind of flexibility we’re proud of, one that is at the core of the way we do business to the way we price our packages. We’re here to give you the helping hand you need, no unnecessary extras.
Proactive
We know first-hand that building a business isn’t all sunshine and rainbows. Through the ups and downs, we promise to remain committed to driving your business's growth and long-term success. You’ll have your own dedicated account manager, specifically selected from our team of experts to best suit your business. They will power your marketing strategy and ensure that all your campaigns on a day-to-day and monthly basis are running as efficiently and cost-effectively as possible.
You're in Good Company...
Some of the businesses HOT IRON Digital has helped grow since 2013.
You're in Good Company...
Some of the businesses HOT IRON Digital has helped grow since 2013.
We Grow Businesses
For a decade, we’ve helped businesses grow from acorns into mighty oaks by delivering leads, sales, and brand recognition.
We are our clients’ unfair advantage!
Now it’s your turn. Our experts guide you every step of the way, scaling your business with forward-thinking marketing strategies coupled with flawless execution to grow your business.
We’ve generated over €13 million in tracked sales for our customers. Discover how our all-around approach to growth could take your brand to new heights. And what’s our secret sauce?
Your Data… We track everything from audience targeting to customer behaviour to campaign clicks to find the vein of gold that will grow your business.
It all starts with a free strategy call.
Our Digital Marketing Services
The digital marketing help you need, whatever your industry.
Pricing
Packages to suit every small business.
HOT IRON Digital has taken the mystery out of agency fees with our clear breakdowns and purpose-built packages to suit all businesses. If you’d like to discuss further or need something a little more flexible, book a call with us!
Starter | Starter | Advanced | Elite | Ultimate |
---|---|---|---|---|
Per month + VAT | Per month + VAT | Per month + VAT | Per month + VAT | |
Included Hours | 15 | 30 | 45 | 75 |
Term | 3 Months | 3 Months | 6 Months | 6 Months |
Team Member | Account Executive | Account Executive | Account Manager | Account Manager |
Audience Research | ||||
Copywriting | ||||
Campaign Setup | ||||
Management & Optimisation | ||||
Conversion Rate Optimisation | ||||
Google Analytics Tracking | ||||
Monthly Reports | ||||
Bespoke Report Dashboard | ||||
Consultancy | ||||
Meetings | Fortnightly | Fortnightly | Weekly | Weekly |
Setup | 12 - 14 Days | 12 - 14 Days | 10 - 12 Days | 10 - 12 Days |
We will be able to advise on the best package for your business during your initial 30 minute consultation.
Rolling Monthly Agreement Available / Package Excludes Any Advertising Spend.
Pricing
Packages to suit every small business.
HOT IRON Digital has taken the mystery out of agency fees with our clear breakdowns and purpose-built packages to suit all businesses. If you’d like to discuss further or need something a little more flexible, book a call with us!
Starter
-
View Details
Included Hours - 15
Term - 3 Months
Account Executive
Audience Research
Copywriting
Campaign Setup
Management & Optimisation
Google Analytics Tracking
Monthly Reports
Meetings: Fornightly
Setup: 10-12 Days
Advanced
-
View Details
Included Hours - 30
Term - 3 Months
Account Executive
Audience Research
Copywriting
Campaign Setup
Management & Optimisation
Conversion Rate Optimisation
Google Analytics Tracking
Monthly Reports
Meetings: Fortnightly
Setup: 10-12 Days
Elite
-
View Details
Included Hours - 45
Term - 6 Months
Account Executive
Audience Research
Copywriting
Campaign Setup
Management & Optimisation
Conversion Rate Optimisation
Google Analytics Tracking
Monthly Reports
Bespoke Report Dashboard
Meetings: Weekly
Setup-: 10-12 Days
Ultimate
-
View Details
Included Hours - 75
Term - 6 Months
Account Executive
Audience Research
Copywriting
Campaign Setup
Management & Optimisation
Conversion Rate Optimisation
Google Analytics Tracking
Monthly Reports
Bespoke Report Dashboard
Consultancy
Meetings: Weekly
Setup: 10-12 Days
We will be able to advise on the best package for your business during your initial 30 minute consultation.
Rolling Monthly Agreement Available / Package Excludes Any Advertising Spend.
Dedicated To Small Businesses.
What our clients say
A Digital Marketing Agency Unlike Any Other.
As a small business ourselves, we know that SMEs come in all shapes and sizes. But one thing they all have in common is a determination to strive towards a shared goal.
Maybe you’ve got a big idea that you want to turn into reality. Or you’re already running your own marketing strategy in-house and you’re looking for specialist support to take it to the next level. Trust us, we get it. Whatever stage you’re business is at, we’re a digital marketing agency that has the tools you need to realise your business’s potential.
Check out our case studies, meet our diverse team from a range of different backgrounds, and schedule a chat to find out more about how we can work with you to help your business reach its full potential.
HOT IRON
Clients Success Stories
01.
ManningsBakeryShops.ie
Active Management of Mannings digital ads stack covering full funnel management of e-commerce sales platform that included funnel automation and optimisation including analytics and the scaling Google & Facebook Ad channel revenues to all-time highs in a far more competitive market.
- Google Ads Revenue Growth 483% (May 2022)
- Google Ads Return on Ad Spend (ROAS) 21.11 times
- Facebook Ads Revenue Growth 889% (May 2022)
- Facebook Ads ROAS 11.55 Times
02.
FIT.ie
Active management of FIT.ie (Fastrack into Information Technology) social media advertising campaigns utilising Facebook, Instagram and Snapchat Advertising platforms. Key objective was to promote Tech Apprenticeships and recruit enthusiastic people interested in switching career path into a tech career.
- Programs oversubscribed for 9 months running from low start
- Built a list of 1,927 interested applicants in 9 months
- Campaign Success Helped Secure More Funding & New Sponsors
Have a project in mind?
Book a call with our team!
Frequently Asked Questions
We are the only agency that looks at ALL the big levers of your customer acquisition strategy, from before the click to after the click. This holistic framework (CAF) allows us to apply our proven process to diagnose, prescribe, implement and iterate solutions laid out in our comprehensive Strategic Growth Plan that address the root causes of underperforming acquisition strategies. With world-class subject matter experts behind Creative Lab, Traffic Harmony, and Conversion Architecture, you are getting the Mount Rushmore of customer acquisition talent to unlock your business potential.
We’ve gotten great results for businesses that are focused on lead gen, high-volume lead gen, high-ticket info businesses, and businesses that are a blend of both ecommerce and information/leadgen.
The best place to start is booking a call with us to see if we could be a good fit for each other. Next up would be to get our team to do a Strategic Growth Plan for your business which will identify the biggest levers that can unlock your business potential. Should we then agree to work with each other, we’d schedule an onboarding call(s) where you’d meet the team who’d be working with you to review and implement the strategic growth plan. We require a 120 day initial period of working with each other once we start – this is because it takes time, effort and patience to implement our game-changing strategie
Our fee schedule is based on the recommendations (prescriptions) made via the Strategic Growth Plan. This can be different for every customer because it really depends on your unique business’s needs. One important thing to note is that our fee schedule also decreases the more you scale your ad spend. No, we are not the cheapest agency on the market. Yes, we are worth every penny that we ask for!
This is a valid question that comes up again and again – and for good reason. One of the most complicated parts of advertising is having to spin up new creative on a whim. Luckily, here at Tier 11, we have a world-class copy and creative team that is here to whip up scripts, ad copy, videos, gifs, images, you name it, our creative team has it covered! And what’s even better, is we use proprietary systems to not only create, but to perpetually iterate creative and copy on your behalf. That way, you’ll never ‘run out’ of ideas or new creative.
With all of the new privacy updates & restrictions, issues with attribution, and limitations on tracking, this is often one of the most challenging parts of marketing. Being able to measure marketing impact is so crucial to your business’ success. Tier 11 has an entire Data Science Team dedicated to getting everything set up right the first time around. Our Data Science team closely monitors your accounts day in and day out to ensure when and if something goes wrong, we know ASAP and are able to promptly remedy the problem.
Here at HOT IRON, we work with a wide variety of businesses, and slightly larger businesses tend to see the strongest impact and value.
We pride ourselves on treating our customers just as we would our own team members.
When you choose to work with HOT IRON, you’ll not only have access to world class media buyers, art directors, conversion architects, and data scientists, but you’ll also gain access to your very own Account Manager who is responsible for YOUR SUCCESS. This is your go-to person that advocates FOR YOU in our company and ensures you’re happier than ever with our outputs.
Well believe it or not, you wouldn’t be alone! Most customers come into HOT IRON without funnels OR they come in with funnels that aren’t optimized or simply don’t work at all.
This is the reason we offer full funnel-building services in the form Customer Acquisition Formula or CAF.
This question will vary greatly on the type of business you have, the demand for your product/service in your field, and your willingness to test out new ideas and concepts. The clients who enjoy the most success with us are the ones that have a collaborative mindset, take ownership of things they need to, and play the long game.
Our Blog
Discover the freshest digital marketing insights on our blog! Stay updated with the latest social media trends and Google’s algorithm updates—all you need to stay informed.
Still thinking about it?
We’re still here to help! Get our free audit
“The Digital Marketing Mini Audit – Attract, Engage &
Convert”
Still thinking about it?
We’re still here to help! Get our free audit
“The Digital Marketing Mini Audit – Attract, Engage &
Convert”